Important updates to businesses, nonprofits, independent contractors and our partner organizations

August 28, 2020

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Periodically, the City of Oakland’s Economic & Workforce Development Department will send important updates to businesses, nonprofits, independent contractors and our partner organizations who support them. These are just highlights of available resources. For information on all of the support programs available, please visit our Business & Worker Resource web page.
Resources for Re-Opening
The new Alameda County Health Officer Orders that take effect at 8 a.m. on Friday, August 28, allow the following businesses/activities to reopen:
·  outdoor swimming pools
·  outdoor hair salons
·  outdoor nail salons
·  outdoor barbershops
·  outdoor waxing services
·  outdoor skin care
·  outdoor non-medical massages

Additionally, wineries in Alameda County can now offer outdoor tastings by appointment without needing to provide food. In alignment with the State’s Orders, this change does not apply to bars, breweries, pubs or brewpubs, which must continue to sell food in the same transaction as alcoholic beverages.

These new Orders exclude services that may require a client to remove their face covering, as well as eyebrow threading and waxing and eyelash treatments.

Tattoos, piercings and electrolysis are not allowed to operate indoors or outdoors in alignment with the State of California’s Health Officer Orders issued on July 13.

Refer to the Alameda County Openings at a Glance document to see what businesses are allowed to be open and which remain closed.

The Orders will continue to be in effect until rescinded, superseded, or amended in writing by the Health Officer.

The County shared industry specific reopening guidance for Outdoor Hair, Barber, Nail, Skin Care, Waxing, and Non-Medical Massage Services and Outdoor Pools.

The COVID-19 Site-Specific Protection Plan Guidance & Template has also been updated. The Site-Specific Protection Plan in additional languages are coming soon to the County’s Reopening & Recovery web page.
To assist businesses allowed to reopen with outdoor services under the new County Health Orders, the City of Oakland has waived all fees and streamlined permitting for business’ use of public rights-of-way under the Flex Streets program.
Flex Streets allows businesses to expand allowed business activities outdoors in five ways:

·  Use the Sidewalks or Parking Lanes

·  Use Traffic Lanes

·  Use Private Parking Lots or Other Private Outdoor Areas

·  Vend from Food Trucks, Trailers or Pushcarts

·  Use City-owned Outdoor Property

See step-by-step instructions for each of these five uses at:

The majority of the 250 Flex Streets applications received to-date have been from restaurants, but City staff anticipate many personal service businesses will apply in the coming days.

Businesses should apply for the permit before using outdoor space, even for privately owned or leased spaces – including parking lots.

Businesses are reminded to review the ADA Accessibility Guidelines for the Flex Streets Program for important details on sidewalk clearances and accessible table requirements and the Fire Safety Tips for Businesses Operating Outdoors.

Help us gather community input on the Flex Streets Initiative. Print out and post a flyer for the text-based survey at:
Upcoming Online Workshops & Seminars
Reopening Personal Care Business Safely
Monday, August 31; 11 a.m. – 1 p.m.
Alameda County SBDC

Basic Resources and Tools in a COVID-19 World
Friday, September 4; 11 a.m. – 1 p.m.
Alameda County SBDC

Finding Customers/Marketing Your Idea
Wednesday, September 16, 8:30 a.m. – 12:30 p.m.
East Bay SCORE
Regular Price: $40; Discounted Price: $15

Seminario Virtual Gratuito en Español para Emprendedores
miércoles, 23 de septiembre, 9 a.m. – 12:30 p.m.
California Hispanic Chamber of Commerce

How to Stay Visible and Relevant in Troubled Times
Thursday, September 24; 10 – 11:30 a.m.
East Bay SCORE
Regular Price: $40; Discounted Price: $15

Resources for Re-Opening
Visit the City’s Planning Resources for Business Re-Opening website for the latest information on resources to support re-opening, including:
  · Alameda County Public Health Department’s Guidance on Not Requiring Negative COVID-19 Test Results for Return to Work
  ·  Site-Specific Protection Plan templates in multiple languages
  ·  County screening guidance for employers in multiple languages
  ·  Self-assessment guidance for workers in multiple languages
  ·  Information on cleaning/disinfecting businesses
  ·  Workplace Safety
  ·  A printable face covering sign for businesses in eight languages
  ·  ReOpening Guide signs by the Oakland Metropolitan Chamber of Commerce, in partnership with Oaklandish and the Economic Recovery Advisory Council, in four languages.

If one of your employees tests positive, please contact Alameda County’s COVID Workplace team at or call (510) 268-2101 to submit a case report and for guidance and next steps. Businesses are required to notify the Alameda County Public Health Department of all positive COVID-19 cases. To learn about COVID-19 testing sites in Oakland, visit

To help the City gauge COVID-19 impacts to your business and what resources would help, please take our brief Business Re-opening and Recovery Survey.
Visit Oakland launches new marketing campaign “Spend. Stay. Love. Oakland.”
From August, Visit Oakland will be hosting a “Spend. Stay. Love. Oakland” digital marketing and social media campaign, encouraging locals to spend their time and money in The Town.
Visit Oakland is creating a new landing page that will link to all of their business directories – from restaurants and retail to outdoors and events – that are pivoting during COVID-19.

The campaign will also focus social media and public relations efforts in support of upcoming events like:
  ·  Black Restaurant Week: Through August 30
  ·  Oakland Restaurant Week: Late Summer Edition: September 1-13
  ·  Oakland Pride-in-Place: September 6-13
  ·  Oakland Cocktail Week: September 10-October 11
  · Dia de los Muertos Festivities: late October

If you have an upcoming event or outdoor dining special that you would like promoted through the “Spend. Stay. Love. Oakland.” campaign, please log into the Visit Oakland Partner Portal to update your listing.

If you need further assistance, email and a Visit Oakland team member will be in touch.
Ongoing Business Support
A list of up-to-date resources, including information about worker benefits, grants, loans and support services for small businesses, nonprofits and independent contractors, can be found on the City of Oakland’s Business & Worker Resource web page. The site is updated regularly as more information becomes available, so please check it often. You are encouraged to: 
  ·  Take the COVID-19 Business Impact Data Survey, which services as the City’s intake pathway to request one-on-one business assistance

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